Things go better with Coke

In 1988 Warren Buffett invested $592,540,000 in Coca Cola quickly topped up to $1.02bn. Without unpicking Berkshire Hathaway’s accounts, the average price he paid, after adjusting for the numerous stock splits, was around $2.50 per share.

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doug brodie
One step forward, and one step back

Every Christmas, you add to the mountain of junk in your children’s bedrooms. Whether the kids are young enough to clamour for overpriced cartoon tie-in plastic, or old enough to consider £50 a small price to pay for the latest – only slightly different – version of a computer game, it’s unlikely to strike you as a brilliant way to spend your money.

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doug brodie
Big Trains

It really is different this time, because just like all the other times, it’s the innovators who run world businesses.

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doug brodie